Schedule of Classes

Fall 2020

Class offerings as of: MARCH 22, 2021

Marketing - (MKTG)

Courses in this department may be restricted to certain majors.

MKTG 300 - PRINCIPLES OF MARKETING

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
011955306,1,15,27LECTu12:30-1:45PMONLINE-ONLYQiu TClass instruction is: Synchronous/AsynchronousHybrid.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.
01NANAONLINE-ONLYQiu Tadditional meeting detail
021954
Reserve Capacity
306,1,15,27LECMW2-3:15PM
Reserve Capacity
ONLINE-ONLYSoni PInstructor Consent Required
Class instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
033340
Reserve Capacity
306,1,15,27LECW4-6:45PM
Reserve Capacity
ONLINE-ONLYYang BClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
045788306,1,15,27LECMW3:30-4:45PMONLINE-ONLYNguyen HClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
054900305,1,15,27LECNANA
Seats available
ONLINE-ONLYHomer PInstructor Consent Required
Class instruction is: Online Only.
Interested students should contact PamelaMiles.Homer@csulb.edu. For course and exam info: www.csulb.edu/MKTGOnline300/. Exams are given via ProctorU or Examity webcam monitoring platforms (about $20 paid by the student).
066313306,1,15,27LECTu7-8:15PM
Seats available
ONLINE-ONLYHomer PInstructor Consent Required
Class instruction is: Synchronous/AsynchronousHybrid.
For details about course format, go to: www.csulb.edu/MKTGHybrid300/.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.
06NANAONLINE-ONLYHomer Padditional meeting detail
076838
Reserve Capacity
306,1,15,27LECF1-3:45PM
Reserve Capacity
ONLINE-ONLYSifford DClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
088672306,1,15,27LECTuTh9:30-10:45AMONLINE-ONLYKang CClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.
0912306306,1,15,27LECTuTh12:30-1:45PMONLINE-ONLYBiegel MClass instruction is: Online Only.

MKTG 330 - ADVERTISING AND PROMOTION I

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
016689306,1,15,27LECMW9:30-10:45AMONLINE-ONLYO'Brien DInstructor Consent Required
Class instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
027466306,1,15,27LECTh7-9:45PM
Seats available
ONLINE-ONLYO'Brien DInstructor Consent Required
Class instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.

MKTG 350 - INTRO TO ENTREPRENEURIAL MKTG

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
0111237306,1,15,27LECF9-11:45AM
Seats available
ONLINE-ONLYLee SDepartment Consent Required
Class instruction is: Online Only.
This course is the first course of "Entrepreneurs Without Borders" sequence. Permission of Instructor and Application Required. To get College Consent, apply online ASAP. Seats are limited. http://www.csulb.edu/college-of-business/apostle-enterprise-la
0211238306,1,15,27LECTu4-6:45PM
Seats available
ONLINE-ONLYSifford DClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.

MKTG 420 - SALES MANAGEMENT

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
019213306,1,15,27SEMTuTh3:30-4:45PM
Seats available
ONLINE-ONLYWorthington NClass instruction is: Online Only.

MKTG 430 - ADVERTISING AND PROMOTION II

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
013047306,1,15,27SEMTuTh12:30-1:45PM
Seats available
ONLINE-ONLYO'Brien DClass instruction is: Online Only.

MKTG 437 - DIGITAL MARKETING AND MEDIA

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
013531306,1,15,27SEMTuTh2-3:15PM
Seats available
ONLINE-ONLYBiegel MClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
035783306,1,15,27SEMMW11-12:15PMONLINE-ONLYBiegel MClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
047972306,1,15,27SEMMW2-3:15PM
Seats available
ONLINE-ONLYBiegel MClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
0511376306,1,15,27SEMW7-9:45PMONLINE-ONLYYang BClass instruction is: Online Only.

MKTG 450 - PROFESSIONAL SELLING

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
018131306,1,27,15SEMMW2-3:15PM
Seats available
ONLINE-ONLYMiller KClass instruction is: Online Only.

MKTG 465 - BUSINESS TO BUSINESS MARKETING

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
016694306,1,15,27LECTuTh2-3:15PMONLINE-ONLYQiu TClass instruction is: Synchronous/AsynchronousHybrid.
01NANAONLINE-ONLYQiu Tadditional meeting detail

MKTG 470 - MARKETING RESEARCH

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
011956306,1,15,27SEMW4-6:45PM
Seats available
ONLINE-ONLYPark EClass instruction is: Online Only.
023290306,1,15,27SEMMW2-3:15PM
Seats available
ONLINE-ONLYPark EClass instruction is: Online Only.
037256306,1,15,27SEMTuTh12:30-1:45PMONLINE-ONLYStickney KClass instruction is: Online Only.
045243306,1,15,27SEMTh7-9:45PMONLINE-ONLYStickney KClass instruction is: Online Only.
056037306,1,15,27SEMTuTh9:30-10:45AM
Seats available
ONLINE-ONLYBerkin SClass instruction is: Online Only.
067422306,1,15,27SEMMW12:30-1:45PM
Seats available
ONLINE-ONLYPark EClass instruction is: Online Only.
0711208306,1,15,27SEMMW9:30-10:45AM
Seats available
ONLINE-ONLYHahn MClass instruction is: Online Only.

MKTG 475 - MARKETING ANALYTICS

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
017616306,1,15,27SEMMW12:30-1:45PM
Seats available
ONLINE-ONLYHahn MClass instruction is: Online Only.

MKTG 480 - INTERNATIONAL MARKETING

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
016036306,1,15,27SEMTuTh9:30-10:45AMONLINE-ONLYLau RClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
026051306,1,15,27SEMMW11-12:15PMONLINE-ONLYKowsari AClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.

MKTG 481 - INTL MKTG IN SELECTED MARKETS

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
0110974306,1,15,27SEMTu7-9:45PM
Seats available
ONLINE-ONLYKoepp RClass instruction is: Online Only.

MKTG 490 - CONSUMER BEHAVIOR

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
011957306,1,15,27LECTuTh9:30-10:45AMONLINE-ONLYFlexo SClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
025249306,1,15,27LECMW12:30-1:45PMONLINE-ONLYKeysor JClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.
036050306,1,15,27LECTuTh11-12:15PMONLINE-ONLYChen Shah LClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
049302
Reserve Capacity
306,1,15,27LECMW9:30-10:45AM
Reserve Capacity
ONLINE-ONLYFlexo SClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on August 23, 2020.
0511212306,1,15,27LECTh4-6:45PMONLINE-ONLYFlexo SClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.

MKTG 494 - MKTG MANAGEMENT

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
013978306,1,15,27SEMMW12:30-1:45PMONLINE-ONLYNguyen HClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.
026696306,1,15,27SEMTuTh12:30-1:45PMONLINE-ONLYBerkin SClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.
039214306,1,15,27SEMTu4-6:45PMONLINE-ONLYMcKinley MClass instruction is: Online Only.
Seats have been reserved for enrollment management. Additional seats may become available on July 30, 2020.

MKTG 497 - DIRECTED STUDIES IN MARKETING

1-3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
011958305,1,15,27SUPTBANA
Seats available
ONLINE-ONLYStaffClass instruction is: Online Only.

MKTG 500 - MARKETING CONCEPTS

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
0210688306,1,15,27SEMTu7-9:45PM
Seats available
ONLINE-ONLYMcKinley MClass instruction is: Online Only.
0412272306,1,15,27SEMTh7-9:45PM
Seats available
ONLINE-ONLYMcKinley MClass instruction is: Online Only.

MKTG 661 - SEMINAR IN MARKETING MANAGEMEN

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
017678306,1,15,27,46SEMW7-9:45PM
Seats available
ONLINE-ONLYLee SClass instruction is: Online Only.
0311377306,1,15,27SEMTh7-9:45PM
Seats available
ONLINE-ONLYLee SClass instruction is: Online Only.

MKTG 663 - SEMSOC DIGITAL MEDIA MKTG

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
018570306,1,15,27,46SEMTh7-9:45PMONLINE-ONLYWang YClass instruction is: Online Only.

MKTG 665 - SEMINAR MARKETING RESEARCH

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
017973306,1,15,27,46SEMM7-9:45PM
Seats available
ONLINE-ONLYFlexo SClass instruction is: Online Only.

MKTG 675 - SEMINAR IN MARKETING ANALYTICS

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
018571306,1,15,27,46SEMTu7-9:45PMONLINE-ONLYSong RClass instruction is: Online Only.

MKTG 697 - DIRECTED STUDIES IN MARKETING

1-3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
011959305,46,1,15,27SUPTBANA
Seats available
ONLINE-ONLYMartin IDepartment Consent Required
Class instruction is: Online Only.

Session: Aug 24 - Oct 13,2020 (8W1)

MKTG 500 - MARKETING CONCEPTS

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
0612396306,1,15,27,46SEMW6-8:45PM
Seats available
ONLINE-ONLYKoepp RClass meets from 08/24/20 - 10/16/20.
Department Consent Required
Class instruction is: Online Only.
06NANAONLINE-ONLYKoepp RClass meets from 08/24/20 - 10/16/20.

MKTG 661 - SEMINAR IN MARKETING MANAGEMEN

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
0210689305,1,15SEMNANA
Seats available
ONLINE-ONLYLee SClass meets from 08/24/20 - 10/16/20.
Department Consent Required
Class instruction is: Online Only.
Requires formal admittance to the Graduate Program of the College of Business.

Session: Oct 14 - Dec 11,2020 (8W2)

MKTG 500 - MARKETING CONCEPTS

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
0512389306,1,15,46SEMW6-8:45PM
Seats available
ONLINE-ONLYFlexo SClass meets from 10/19/20 - 12/11/20.
Class instruction is: Synchronous/AsynchronousHybrid.
Requires formal admittance to the Graduate Program of the College of Business.
05NANAONLINE-ONLYFlexo SClass meets from 10/19/20 - 12/11/20.

MKTG 675 - SEMINAR IN MARKETING ANALYTICS

3 Units
SEC.CLASS #NO MATERIAL
COST
RESERVE
CAPACITY
CLASS NOTESTYPEDAYSTIMEOPEN SEATS
as of 03/22 05:02:21
LOCATIONINSTRUCTORCOMMENT
0210690305,1,15,46SEMNANA
Seats available
ONLINE-ONLYSong RClass meets from 10/19/20 - 12/11/20.
Department Consent Required
Class instruction is: Online Only.

Class Notes for Marketing

NumberNote
Reserve CapacityReserve Capacity - Reserved seats (AKA reserve capacity) is a new functionality added to the registration system that can save a certain number of seats for a specific group of students.
Zero Cost Course MaterialsZero Cost Course Materials - California Community Colleges and California State Universities now include a no cost symbol in the online campus course schedule that exclusively use digital course materials that are free of charge to students and therefore not required to be purchased.
1

Prerequisite and/or co-requisite - see University Catalog.

15

For specific majors only - inquire department office.

27

Attendance, on time, at first class meeting is required to avoid being dropped from the class by the instructor.

46

Requires formal admittance to the Graduate Program of the College of Business.

305

Online Asynchronous Instruction: instructor and students participate at different times; no set schedule for face-to-face or synchronous online meetings; check course syllabus for details.

306

Online Alternative Mode of Instruction (AMI): instructor and students normally participate at the same time on a set schedule, students expected to be available to participate on indicated days at specified times; may include asynchronous online work; check course syllabus for details.