The Duncan Anderson Design Lecture Series Presents

Designers In Their Own Words

Through the years, the Duncan Anderson Design Lecture Series has invited top professionals to share their knowledge and experience with design students at CSULB. This coming year marks the expansion of that series to a bi-monthly event. Thanks to Cecelia Anderson-Malcolm and the Duncan Anderson Endowment, CSULB now has an ongoing design lecture series to rival those at private design schools. The CSULB Industrial Design Program is working closely with IDSA-LA, and its student chapters, to schedule an exciting line-up of speakers. Please let your chapter officers know of professionals you want to meet and hear at future events.

SPRING  2018


Parking is available at the “Foundation Lot” located on E University Drive, across from the main entrance to the Design building. Parking is $5.

The Department of Design at California State University, Long Beach is located at 6241 East University Drive,
Long Beach, CA 90815.

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Thursday, February 1, 7:00 – 9:45 pm

In The CSULB Design Department, Lecture Hall 112


PCH Lime Labs

Design is Done, Now What?

The design of hardware is complicated; designers are responsible to make it meaningful. But, what does it take to make a product from that great design?
This presentation will navigate the path from design and requirements to scaled manufacturing, supply chain and inventory management, kitting and fulfillment, through to planning tools toward revenue generation.   

Christian is the General Manager of PCH Lime Lab, a division of PCH, which delivers engineering, packaging, and product management services, working with brands that are passionate about design, brand and the customer experience.

Christian is part of the leadership team, and as GM is responsible for day-to-day operations, delivering results at the highest level of customer satisfaction all business units, as well as insuring the relevance, evolution and application of PCH’s offering, value proposition, and product solutions lead the meaningful realization of hardware at scale.

Christian brings over 20 years of product development, creative leadership and technical skill and experience to his role, and has worked in a creative and industrial design capacity with such companies as John Deere, Nike, Thales/AirBus, Motorola, Kodak, Tivo, Disney, Thales/Magellan, Logitech and Maxtor.

Before joining PCH in 2014, Christian held senior roles at frog design, including Creative Director of Industrial Design, GM of Bay Area studios, and Vice President responsible for building new creative studios and offerings in
Europe and Asia.

Thursday, February 8, 7:00 – 9:45 pm

In The CSULB Design Department, Lecture Hall 112


Nytec Inc.

A Crash Course for Designer 2.0

How do we as design professionals and design students reinvent ourselves to thrive in this fast changing design marketplace. James will be sharing his career journey after school and real life lessons with vivid examples.

Respected for his pragmatic creativity, award-winning industrial designer, James Tsai, is Nytec’s design visionary.  Tsai is responsible for leading Nytec's talented cross-disciplinary creative team, driving all creative aspects for Nytec's projects, and ultimately responsible for the design quality of every product that Nytec produces.  Before joining Nytec, Tsai led the industrial design strategy at Microsoft for webcam, ergonomic line of PC hardware, and multiple generations of Surface input devices that shipped across the world in millions of units.  Previously, Tsai was an industrial design program manager at One & Co/ HTC, where he contributed in product roadmap planning, design strategy, and concept development through manufacturing.  James has won some of the most prestigious global design awards from Red Dot, Wirecutter, IDEA, The Chicago Athenaeum Good Design Award, People’s Choice Award at the Ergo Expo and CNET’s Most Beautiful Products. 

Thursday, February 15, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery


Alliance Studio / Luta Gear Inc.

DESIGN: An Informally Educated Perspective

Before there were curriculums and schools that taught character design, special FX Make-up, and visual FX, everything was based on gut instinct, “feeling”, and trial and error. This is my journey through that era and how I learned to learn.

Eddie Yang has been working in the film industry for over 25 years, creating characters for such films as: R.I.P.D, Iron man, Avengers, The Amazing Spiderman, and more.

Eddie started his career as a sculptor/designer for Academy Award winning make-up effects artist Rick Baker in 1987. During that time, Eddie worked
on dozens of projects including: Men in Black I & II, The Nutty Professor,
The Grinch, Planet of the Apes, and Mighty Joe Young to name a few.

After a 16 year career with Rick, Eddie pursued a career in digital effects,
working on visual effects for films such as Sky Captain World of Tomorrow, Fantastic Four, and Eight Below. At the Stan Winston Studio in 2003, he had a hand in some of the decade’s biggest movies, including: Avatar, Iron man, and Indiana Jones 4.

Eddie started the Eddie Yang Studio in 2007 designing creatures, specialty costumes, and production art for several feature films including Dark Knight Rises, Man of Steel, and Robocop 2014. He teamed up with Steve Wang to create Alliance Studio in 2013 and has worked on many projects for Blizzard Entertainment and Riot Games in addition to his design work for feature films.

Thursday, February 22, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery


Studio 1:9 for Humanity and RMD Design House

The Right Mindset for Success

Your education equips you with the skills you need to be a great designer, but there is another aspect that brings success in the design industry. Similar to school this aspect requires hard work and determination, but there are certain factors that remove the limits of what the standards say you will achieve in a certain number of years. This revolves so much around a person’s mindset and their approach to their career and I will be sharing how to achieve that.

Over the course of my career I have been lucky to design projects in 5 countries and travel to 4 of them to see the process through. My career has taken me all over the US and led to many amazing opportunities in the design industry. I currently run the architecture department at my current office and am the creative director for the entire company. As of this month I will have accomplished my dream and started my own architecture non-profit “Studio 1:9 for Humanity” My very first project with this non-profit will be an approximately 20 acre campus with 8 ground up buildings located in Santo Tomas Mexico. This is a desolate area where most residents are farmers and running water and electricity are not common. This campus will include a K-12 school, community center, 3 homes, volunteer dorms, training facilities for the locals, church, soccer field, playground, and more. I will be responsible for the design of the entire project inside and out and will be co-managing along with the contractor.

Ultimately all of this was achieved through hard work and the right mindset which is what led me to accomplishing my dreams very early in my career. We all have goals and in our industry it’s important to put in the work, but that doesn’t determine when you achieve your goals only how you achieve them.

Thursday, March 1, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery


Splane Design Associates, Inc.

Creative Freedom & Economic Independence for Designers 2

Designer Robson Splane will briefly share his company’s history and his views on how designers are worth much more than they think. He’ll explain how he’s evolved his career and companies from an $8/Hr. staff designer to freelancer, consultant, licensor and eventually manufacturer & marketer of his own products on T.V. Included in the talk he’ll discuss both the up-sides and the mistakes he’s made.

Robson L. Splane Jr. IDSA, BA, MA, MA, MFA (Equiv. PhD), founder of Splane Design Associates, Inc., Careapeutics (SD & Mfg. Inc.), and DreamProjX-Arise, Inc.;  author of DreamProjX. A designer of over 35 years and former professor of design at UCLA, CSU Northridge, and CSU Long Beach, Robson Splane has been named on 70+ domestic, 20+ international patents and has had work featured in numerous books, magazines, galleries, and museums. 

Splane’s work in the DR (infomercial) market has resulted in several hits. Some of his individual designs each grossed sales in excess of $.5 Billion internationally.

Working his way through Grad. school aboard sailing vessels in the West Indies half of each year he eventually became an alumnus of California State University at Northridge and CSU Long Beach and completed some of his graduate work while studying at the Art Center College of Design in Pasadena. He then went on to pursue self directed studies in Europe and then to open businesses in California where he specialized in working on over 300 medical, Rehab. and wellness projects. Robson continues to head Splane Design Associates’ new product incubator, as well as DreamProjX’s research & development, overseeing design, engineering, prototyping and vendor supervision.

Thursday, March 8, 7:00 – 9:45 pm

On the Plaza, University Art Museum, CSULB (A Collaboration with the University Art Museum)


Hood Design Studio

Art + Fabrication + Landscape + Urbanism

Please join us for a lively lecture and question and answer session with one of the most influential landscape architects working today. Walter Hood’s studio defines itself as a cultural practice committed to a diverse public realm. From art objects to landscapes encompassing the urban field, Hood’s work is always attentive to place, people, and the idiosyncrasies that arise.  

Walter Hood is the Creative Director and Founder of Hood Design Studio in Oakland, CA. He is also a professor at the University of California, Berkeley and lectures on professional and theoretical projects nationally and internationally.

About Walter Hood Design Studio

Hood Design Studio is tripartite practice, working across art + fabrication, design + landscape, and research + urbanism. The resulting urban spaces and their objects act as public sculpture, creating new apertures through which to see the surrounding emergent beauty, strangeness, and idiosyncrasies. The Studio’s award winning work has been featured in publications including Dwell, The Wall Street Journal, The New York Times, Fast Company, Architectural Digest, Places Journal, and Landscape Architecture Magazine. Walter Hood is also a recipient of the 2017 Academy of Arts and Letters Architecture Award.

Thursday, March 15, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery



Candid Creations: Straightforward Visual Communication in Product Design

Designers are in charge of the communication between brands and consumers. With this comes the responsibility to decide along which moral guidelines this transfer of information should be done. It is unavoidable for designers to ask themselves questions of ethical nature: What do we do, what should we do and what can we do? This lecture attempts to give advice on how to prepare for a professional, high quality service to clients, consumers and society.

Wolfgang Joensson is a South African born German industrial designer and educator. He lives in Paris, France and Corona del Mar, CA. Throughout his career he has worked with international clients ranging from small startup companies to industrial giants, creating award-winning product, graphic, interface and package design which can be found in shops and museums world wide. He is also the co-founder of a start-up company for sleep technology out of San Diego, CA, and a book author. He likes cocktails, cooking, culture and conversation with clever people.

Thursday, March 22, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery


Vans a Division of VF Outdoor

Vans Footwear Design

Vans will be discussing how their iconic footwear has evolved since the founding in 1966 and how they stay relevant as well as maintain their roots. They will be reviewing their footwear processes and creative vision that inspire design and creation every day.

Neal Shoemaker works as Footwear Design Director-Skate and Surf while Brian Best is Virtualization Design Manager at Vans a Division of VF Outdoor.

Thursday, April 5, 7:00 – 9:45 pm

In The CSULB Design Department, Lecture Hall 112


VANROOY Creative Group


To come...

Thursday, April 12, 7:00 – 9:45 pm

In The CSULB Design Department, Lecture Hall 112


Spin Master


To come...

Thursday, April 26, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery


Carrie Seid Catalyst


To come...

Thursday, May 03, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery



Scale, Perception and Emotion

Our works are at the extreme of either range from building to human scale wearable and constantly try to understand how does scale effect perception of architecture?

Zimarty founded by Maysam (graduated from Columbia University) and Ziba (graduated form Sci-Arc) in Los Angeles. Our paths first crossed at Sci-Arc in 2012 where we both studied architecture. In school, we collaborated and helped each other on many projects and it turns out we have many of the same dreams and hopes, fears and challenges. As an architecture student we always use human body as the reference point and our perception is shaped by how large or small something is compared to human body. We think a delicate small scale architecture that can fit in your hands have as much as an impact as a building. As a result, our works are at the extreme of either range from building scale structure to human scale wearable and constantly try to understand how does scale affect perception of architecture?

Thursday, May 10, 7:00 – 9:45 pm

In The CSULB Design Department, Duncan Anderson Gallery


President/CEO & Principal Designer - Whipsaw


To come...