Skip to Local Navigation
Skip to Content
California State University, Long Beach



Spring Application Deadline: November 1, 2017


- M.A. Sport Management


- Long Beach, CA


- 18 months/36 credits


- $18,900

Required GPA

- minimum 2.75

Admission Requirements

- Statement of Purpose
- Three reference forms
- Resume
- Proof of GRE scores: minimum 145 quantitative, 145 verbal, 3.5 analytical


- 9 credits
- Minimum 500 contact hours

- Over 400 affiliations



Link to the CSU Mentor Page Link to the web mail logon page Link to the Beach Board home page Link to the My CSULB home page

Department of Kinesiology

University College & Extension Services

Long Beach Area & Convention Center


Newsletter Archive






Mission Statement:

To provide a sound foundation in the Business of Sport, resulting in meaningful employment!

Family, Leadership, and Horsepower: My Time at the Grand Prix of Long Beach

Kephart pictured with IndyCar driver Graham Rahal

By: Caleb Kephart

Going into the Marketing and Hospitality internship at the Grand Prix Association of Long Beach, I knew absolutely nothing about auto racing. I’ve always known that I like to go fast, and was intrigued by the fact that these IndyCar racers did more than just go around an oval. More than anything, I was brimming with excitement over being involved in such a unique jewel event in such a vibrant city.

The Grand Prix has a long tradition of providing students of the Graduate Program of Sport Management an opportunity to learn many facets of sport marketing, sales, and client servicing in a setting that includes some of the biggest names in racing, ad agencies, and brand management and activation. This mutually-beneficial working relationship between the Grand Prix Association and the Program has been so fruitful not only because it is a terrific opportunity, but because the GPSM grooms apt and dynamic candidates for the job. When responding to the job posting sent to our class by one of the Graduate Assistants, I knew that I had to exceed the expectations set by my predecessors from Long Beach State University.

I would be remiss if I did not mention my hiring manager, Richard Martinez, a graduate of the program with Learning Team 14. I was put in touch with Richard by one of my colleagues, Graduate Assistant Cheyanne Warren-Diaz. This detail is important because it highlights the support, cooperation, and networking that we have fostered through alumni, current, and future students of this program, stretching from Long Beach State and throughout the world of sport.

While my title at the Grand Prix was Marketing/VIP Hospitality Intern, the number of staff who put on the event is very small so I got to handle as much work as could be thrown at me. The full-time staff at the Grand Prix carries less than 20 people, yet we hosted nearly 200,000 on race weekend. By the end of my time there, I had been involved in: promotional videos on social media, the Miss Toyota Grand Prix Pageant (and I’m lobbying to emcee next year), VIP ticketing, community relations, sponsorship sales and servicing, driver meet and greets, and much more. I got to do so many interesting and creative jobs not because I was asked to do them, but because I volunteered and asked and I made them let me do these things. With enough hustle and enthusiasm, we can do anything we want.

The other takeaway I had was the strong, caring culture that pervaded the working and personal relationships at the Grand Prix Association. From the CEO Jim Michaelian, to our PR department, Ticketing, and my smaller family of Sponsorship, Expo, and Hospitality, everyone truly cares about each other and wants to help out and excel at work while still having fun. Intertwined in the laughter and Friday night dinners and taco Tuesdays is an environment that people want to be a part of, whether they are attendees, sponsors, volunteers, or any number of stakeholders in the race. Culture is truly the catalyst for performance, and not the other way around.

It is no surprise to me that many people I talked to on race weekend, from drivers to team owners to vendors to attendees, echoed the sentiment that Long Beach is the best race on the IndyCar circuit. I mean, we did have Billy Idol play at the concert this year, which rocked harder than a diamond hammer. The culture and personalities who cater seamlessly to every detail of the Grand Prix do so because they love each other and they love what they do, like a wonderful family. I am proud to say that I am a part of that family now, and will take every opportunity to be involved in the Toyota Grand Prix of Long Beach well into the future.

If you have any questions about the Grand Prix, Billy Idol, or Pittsburgh Pirates trivia, the author can be reached at Vroom, vroom. Tires squealing. Cloud of smoke.

Alumni Vignette - Kelli Gill

Kelli Gill, Director of Marketing and Fan Experience at LBSU

Listen here for Kelli's story about her introduction to collegiate sports through a Big West Internship and what it takes to work in the sports industry!

Check here for more vignettes!


Please check out our most recent newsletter!


Program Overview:

The Graduate Program in Sport Management is an accelerated program which allows the participant to earn a Master's Degree in 18 months. It is designed to prepare individuals for careers in sport/athletic administration and management.

Individuals will be prepared to work in the sport industry in a variety of settings, including professional, fitness, college and scholastic organizations, private businesses, community services, as well as in academic institutions.


Program Highlights include:

  • Complete a Master's Degree in 18 months.
  • Foundations in the management and marketing of sport activities, personnel, facilities & programs.
  • A distinguished faculty and guest speakers comprised of a dedicated team of professionals and academic leaders.
  • Over 240 active high profile internship placements and event field work.
  • Networking and professional interactions with a diverse group with a wide range of professional sport responsibilities and interests.
  • Focus on career development and sport/athletics business skills.
  • Total cost of tuition: $18,900


Click Here for Application Information

Questions? Call 562.985.2044 or E-mail or Request an Information Packet Here

International Students: Click Here for Application Information



Inside Look:

News archive Read More


Our Sport Management Program

The Walter Pyramid on the LBSU campus designed by our program alumni!

Pyramid Floor

The Walter Pyramid is home to the Long Beach State men's and women's volleyball and basketball teams. The current floor was designed by program alumni Dedan Brozino (LT 12) and Sei Furutani (LT 14) in 2012.


We invite you to attend a free Webinar Information Session for our Graduate Program in Sport Management!

The information sessions are short presentations by program representatives. During the presentation you are invited to chat with our program representatives and ask questions.

Webinar Session Times: 4pm to 5pm, Location: Online

To RSVP for a Webinar call (800) 963-2250 or Register online here.

(Webinars are usually held on the first Wednesday of the month, but are subject to change.)

July 12, 2017 (2nd Wednesday of July)

August 2, 2017 (1st Wednesday of August)

Student Distribution

Undergraduate Schools of all previous and current students