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Fall 2015

Class offerings as of : JULY 28, 2015

Marketing - (MKTG)

Courses in this department may be restricted to certain majors.

MKTG 300 - MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 2280 1,15,27 LEC TuTh 12:30-1:45PM CBA-139 Qiu T  
02 2281 1,15,27 LEC M 7-8:15PM CBA-139A Homer P Class instruction is: Hybrid (Face to Face & Online).
Exams are given on campus. For details about course format, go to: http://www.csulb.edu/colleges/cba/marketing/hybrid300/
02       TBA TBA ONLINE-ONLY Homer P additional meeting detail
03 2279 1,15,27 LEC MW 2-3:15PM
Yes
CBA-139 Wang Y  
04 4120 1,15,27 LEC MW 11-12:15PM CBA-139A Song M  
05 9436   LEC MW 3:30-4:45PM CBA-139 Nguyen H  
06 6100 1,15,27 LEC W 4-6:45PM
Yes
CBA-140A Celsi M  
07 6969   LEC TBA TBA ONLINE-ONLY Homer P Class instruction is: Online Only.
Exams are given on campus (no cost) or via ProctorU.com (9/28/15, 10/26/15, 12/7/15, & 12/14/15). The cost for Proctoru.com is about $25 per exam, paid by the student. For more info: http://www.csulb.edu/colleges/cba/marketing/online300/

MKTG 310 - RETAIL CONCEPTS-POLICIES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
02 10444   LEC MW 9:30-10:45AM
Yes
CBA-139A Shield P  

MKTG 330 - MASS MKTG COMM- ADVERTISING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
02 9337   LEC TuTh 9:30-10:45AM
Yes
CBA-139A Moisio R  

MKTG 405 - GREEN MKTG AND SUSTAINABILITY

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
02 10390   SEM Th 7-9:45PM
Yes
CBA-218 McKinley M Class meets on 08/27/15.
Class instruction is: Hybrid (Face to Face & Online).
02       Th 7-9:45PM CBA-218 McKinley M Class meets on 09/10/15.
02       Th 7-9:45PM CBA-218 McKinley M Class meets on 09/24/15.
02       Th 7-9:45PM CBA-218 McKinley M Class meets on 10/08/15.
02       Th 7-9:45PM CBA-218 McKinley M Class meets on 10/22/15.
02       Th 7-9:45PM CBA-218 McKinley M Class meets on 11/05/15.
02       Th 7-9:45PM CBA-218 McKinley M Class meets on 11/19/15.
02       Th 7-9:45PM CBA-218 McKinley M Class meets on 12/03/15.
02       TBA TBA ONLINE-ONLY McKinley M additional meeting detail

MKTG 410 - SERVICES MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 7786   SEM Tu 7-9:45PM
Yes
CBA-124 McKinley M  

MKTG 430 - PROMOTION STRATEGIES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 3260 27,1,15 SEM M 7-9:45PM
Yes
CBA-217 Tomlin M  
03 3695 1,15,27 SEM TuTh 12:30-1:45PM CBA-217 Tomlin M  
04 8557   SEM MW 12:30-1:45PM CBA-217 Tomlin M  

MKTG 437 - DIGITAL MARKETING AND MEDIA

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 4456 1,15,27 SEM TuTh 3:30-4:45PM CBA-237A Flexo S  
02 5609 1,15,27 SEM W 4-6:45PM CBA-237B Flexo S  
03 9399   SEM MW 11-12:15PM CBA-237B Flexo S  

MKTG 465 - BUSINESS TO BUSINESS MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 2283 1,15,27 LEC TuTh 9:30-10:45AM
Yes
CBA-228 Qiu T  

MKTG 470 - MARKETING RESEARCH

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 2284 1,15,27 SEM MW 12:30-1:45PM CBA-237B Celsi M  
03 4050 1,15,27 SEM MW 2-3:15PM CBA-237B Nguyen D  
05 7787   SEM Th 7-9:45PM CBA-237A Homer P  
07 10451   SEM TuTh 9:30-10:45AM
Yes
CBA-240 Flexo S  

MKTG 480 - INTERNATIONAL MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
04 10449   SEM TuTh 2-3:15PM CBA-228 Siddiqi F  
05 10503 1,15,27 SEM MW 11-12:15PM
Yes
CBA-230 Nguyen D  

MKTG 490 - CONSUMER BEHAVIOR

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 2286 1,15,27 LEC TuTh 9:30-10:45AM
Yes
CBA-230 Kang C  
03 5617 1,15,27 LEC W 7-9:45PM CBA-228 Kang C  
04 7796   LEC MW 12:30-1:45PM CBA-110 Siddiqi F  
06 10502   LEC TuTh 11-12:15PM CBA-230 Kang C  

MKTG 492 - NEW PRODUCTS NEW SERVICES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 4173 1,15,27 SEM W 4-6:45PM
Yes
CBA-230 Scott C  

MKTG 494 - MKTG MANAGEMENT

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
02 4716 1,15,27 SEM Tu 4-6:45PM
Yes
CBA-230 Siddiqi F  
05 4970 1,15,27 SEM TuTh 2-3:15PM
Yes
CBA-230 McKinley M  
06 5202 1,15,27 SEM MW 12:30-1:45PM
Yes
CBA-230 Shield P  
07 7805   SEM MW 11-12:15PM
Yes
CBA-227 Siddiqi F  

MKTG 497 - DIRECTED STUDIES

1-3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 2288 3 SUP TBA TBA
Yes
TBA Staff Department Consent Required

MKTG 500 - MARKETING CONCEPTS

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
03 10499 1,15,27 SEM W 7-8:15PM CBA-230 Flexo S Class instruction is: Hybrid (Face to Face & Online).
03       TBA TBA ONLINE-ONLY Flexo S additional meeting detail

MKTG 661 - SEMINAR MARKETING POLICIES

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
04 10500 1,15,27 SEM M 7-9:45PM
Yes
CBA-230 Nguyen H  

MKTG 663 - SEMSOC DIGITAL MEDIA MKTG

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 10383   SEM Tu 7-9:45PM
Yes
CBA-218 Wang Y  

MKTG 695 - S TOPICS MARKETING

3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 7726 9 SEM Th 7-9:45PM
Yes
CBA-237B Song M Department Consent Required
Marketing Analytics

MKTG 697 - DIRECTED STUDIES

1-3 Units
SEC. CLASS # CLASS NOTES TYPE DAYS TIME OPEN SEATS
as of 07/28
LOCATION INSTRUCTOR COMMENT
01 2289 46 SUP TBA TBA
Yes
TBA Staff Department Consent Required
05 5917 46 SUP TBA TBA
Yes
TBA Staff Department Consent Required

Class Notes for Marketing

Number Note
1

Prerequisite and/or co-requisite - see University Catalog.

3

Work agreement necessary - inquire department office.

9

Special topic or variable content course - see descriptions on CSULB/Enrollment Services website or contact department office for a course description.

15

For specific majors only - inquire department office.

27

Attendance, on time, at first class meeting is required to avoid being dropped from the class by the instructor.

46

Requires formal admittance to the Graduate Program of the College of Business.