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Fall 2013 News

CBA Beta Alpha Psi Recognized as Superior Chapter for a Second Year

For a second consecutive year, CBA’s Beta Alpha Psi Gamma Omega Chapter has been recognized internationally as a Superior Chapter. Beta Alpha Psi’s national organization notified Accountancy Professor John Lacey that the Gamma Omega Chapter’s efforts during the 2012-2013 academic year resulted in this honor.  Each Superior Chapter receives an award check for $275 sponsored by the KPMG Foundation.

Recognition as Superior Chapter is a significant accomplishment.  Under the leadership of Professor Lacey and Professor Sudha Krishnan, the Gamma Omega Chapter has again far exceeded the baseline requirements of Beta Alpha Psi and has excelled in the areas of academics, professionalism, and leadership.  Jan Taylor Morris, President of Beta Alpha Psi, thanked the Gamma Omega Chapter for its accomplishments and said that it seems poised for continued success.  As Faculty Advisors, Professors Lacey and Krishnan have provided an invaluable service to the CBA, the Accountancy Department, and the Gamma Omega Chapter.

Beta Alpha Psi encourages scholastic and professional excellence in the business information field by promoting the study and practice of accounting, finance, and information systems. It also provides opportunities for self-development, service, and association among members as well as encouraging a sense of ethical, social, and public responsibility. For more information about the Gamma Omega Chapter, please go to:   https://www.bap.org/.

College of Business Administration at Cal State Long Beach Listed in Princeton Review’s 2014 Edition of ‘Best 295 Business Schools’

Offering MBA programs that meet a variety of student needs, the College of Business Administration at California State University, Long Beach (CSULB) has been named an outstanding business school by The Princeton Review and is featured in the 2014 edition of its recently released book “The Best 295 Business Schools.”

“We are extremely proud to be recognized by the prestigious Princeton Review because it signals that our programs are delivering excellent value to our students,” said Michael Solt, dean of the College of Business Administration.  “Our faculty get all the credit for the teaching that makes our college one of the ‘Best 295 Business Schools’ in the country.”

Solt also noted that CSULB’s College of Business Administration is one of only 5 percent of schools worldwide to be accredited by the Association to Advance Collegiate Schools of Business International.

The 2014 Princeton Review publication highlights CSULB’s three MBA program options: the Saturday MBA, a 23-month sequence of courses that are scheduled on Saturdays for the convenience of full-time workers; the Self-Paced Evening MBA, a program that can be pursued either full- or part-time; and the 13-month Accelerated MBA, a full-time program for students eager to jump start their business careers.

“We recommend Cal State Long Beach as one of the best institutions a student could attend to earn a business school degree,” stated Princeton Review’s Senior VP-Publisher Robert Franek. “We chose the schools we profile in this book based on our high regard for their academic programs and our reviews of institutional data we collect from the schools. We also solicit and greatly respect the opinions of students attending these schools who rate and report on their experiences at them on our 80-question student survey for the book.”

The Princeton Review tallied its list based on surveys of 20,300 students attending the 295 business schools profiled in the book.

“The Best 295 Business Schools” has two-page profiles of the schools with write-ups on their academics, career and placement, student life and environment, and admissions.  The profiles also have ratings (scores from 60 to 99) for academic experience, admissions selectivity, and career services.  It also offers students advice on applying to business schools and funding the degree.

CSULB’s College of Business Administration profile says: “Students looking for the biggest ‘bank for the buck’ will appreciate California State University, Long Beach. Although ‘tuition and fees have gone up every semester, what we are getting in return is still a great deal.’” 

The profile also notes that generally, students attend CSULB for its “smaller classes, good choice of different programs, (and) great location.” A student who is a military veteran says, “The VA program here is the best of any school I have seen.” Overall, students should come away from the school with “strong academics” as well as a “great sense of real life business experience.”

The CSULB College of Business Administration profile and a complete list of the “Best 295 Business Schools,” can be found at the Princeton Review website.

IS Professor Studies Consumer Online Behavior; Appears in Consumer Reports

A research on online reviews by Assistant Professor Hongyu Chen of Information Systems Department is noted in the October 2013 issue of Consumer Reports Money Adviser. California State University, Long Beach is named as the host of this research.

Dr. Chen studies the reviewing behavior of a consumer when he or she has different sentiments. After analyzing over 200,00 movie renters’ review records using his model, he demonstrates that a consumer, when liking a movie, was five times more likely to post a review than when disliking one. This finding indicates that the star rating a movie accumulates may potentially be skewed towards positive ratings. Review inflation, which is commonly believed to be the result of review administrators’ manipulation, in fact is simply because consumers underreport negative experiences. 

The Consumer Report article examines several popular review hosts such as Yelp, Angie’s list and Google+ local. Dr. Chen’s research is cited in Yelp section. 

An  excerpt from Consumer Reports expresses the findings: "Some data reveal that user reviews skew toward the positive. Researchers at the University of Texas at Dallas and California State University, Long Beach, found that people who rented movies online were five times more likely to post a positive review than a negative one. And 66 percent of Yelp’s reviews for the first quarter of 2013 were four or five stars."

Read more:

Boeing Co. Sponsoring Business Case Study Competition for Cal State Long Beach Undergraduate, Graduate Students

The Boeing Co. is looking for eight teams of students from California State University, Long Beach (CSULB) to compete in the Boeing Business Case Study Competition, the application period for which begins Monday, Sept. 9, and runs through Sept. 20.

Sponsored by the company’s Business Career Foundation Program, the case study contests will feature teams of three to five students that will test their finance, market research and global strategy skills on an aerospace industry inspired business case.

The competition will kick off on Thursday, Sept. 26, at which time the teams will have two-and-a-half weeks to work on the case study.  Team presentations are due on Oct. 16 with the contest judging taking place on Oct. 18.

The top two teams from the competition will win the chance to network with Boeing executives, tour the company’s satellite facilities and get an inside scoop on job opportunities for recent college graduates*.

To register, one team member must send an e-mail to David.J.Stoker@boeing.com during the application period. The e-mail should include the team’s name and team member information, including name, e-mail address, major, grade point average and an attached resume from each team member.

The Boeing Case Study Competition is open to undergraduate and graduate students.

The Boeing Co. is the second largest employer in the city of Long Beach, and many of its employees are CSULB alumni.  In fact, CSULB is one of the company’s focus recruiting schools, targeting business students for jobs across the Boeing enterprise.

For more information about the case study contest, contact William Masters at William.A.Masters@boeing.com or David Stoker at David.J.Stoker@boeing.com.

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*Students who are non-U.S. citizens are welcome to participate; however, they will not be able to attend any networking/tour events held for the winning teams.

Media Contacts:    Rick Gloady, 562/985-5454, Rick.Gloady@csulb.edu
                             Ken Swisher, 562/985-2703, Ken.Swisher@csulb.edu